Course syllabus - Digital service development

Objectives

The aim of the course is to provide theoretical and practical knowledge and skills required to initiate, evaluate and manage the development of value-creating service offerings using digital media and tools. The course is based on a system view of organizations and markets, learning how to understand and assess how different actors, resources and digital tools and services can generate value for several different (both private and public) actors. A major focus is on linking theoretical knowledge and principles with practical applications as well as acknowledging the surrounding aspects (eg laws, ethics, sustainability) that needs to be considered when offering and implementing services and services in different organizations and in different markets.

Learning outcomes

After the course, the student shall be able to: 
1. Explain the difference between contemporary theoretical perspectives and how they relate to potential practical applications 
2. Identify different types of services offerings and link them to different business models 
3. Identify, analyze and explain the importance of various forms of actors and resources for service development  
4. Describe and give examples of how service logic and digital solutions can be used to create value for different types of actors (stakeholders) 
5. Reflect on legal and ethical challenges and problems related to digitalization. 
6. Initiate and generate a digital service offering and analyze and evaluate its transformative potential on a service system 
7. Collaborate, and be able to assess their contribution as well as other group members' contributions, following academic practice 
8. Summarize and evaluate a developed service offering orally, graphically and in writing

Course content

The course provides insights into how the development and evaluation of digital offerings are carried out through workshops that covers reality-related scenarios. From a holistic systems perspective of private and public (municipal and state) actors and their markets, the student learns to see the practical value of theories and conceptual models. Seminars and workshops allow the student to reflect on and discuss how digital services can offer both social and economic value, as well as how this value ​​is created and experienced by different actors. The student will gain an understanding of various aspects and steps regarding the development of digital offerings and its potentially transformative impact on service systems and markets by analyzing current theories on services and digitalization. The course does also offer practical applications on how digital services are developed and implemented, as well as how to deal with legal and ethical challenges linked to digitalization.

Tuition

Lectures, seminars, workshops and project work.

Specific requirements

Business Administration 60 credits with progression of theese 15 credits must be on level G1F. In addition English course 6 is required.

Examination

Individual assignment (INL1), 4,5 hp, grade Excellent (A), Very good (B), Good (C), Satisfactory (D), Sufficient (E), Insufficient, complementary work possible (Fx), Insufficient (F), (learning outcomes 1-8) 
Project (PRO1), 3 hp, grade Excellent (A), Very good (B), Good (C), Satisfactory (D), Sufficient (E), Insufficient, complementary work possible (Fx), Insufficient (F), (learning outcomes 1-8)

A student who has a certificate from MDU regarding a disability has the opportunity to submit a request for supportive measures during written examinations or other forms of examination, in accordance with the Rules and Regulations for Examinations at First-cycle and Second-cycle Level at Mälardalen University (2020/1655). It is the examiner who takes decisions on any supportive measures, based on what kind of certificate is issued, and in that case which measures are to be applied.

Suspicions of attempting to deceive in examinations (cheating) are reported to the Vice-Chancellor, in accordance with the Higher Education Ordinance, and are examined by the University’s Disciplinary Board. If the Disciplinary Board considers the student to be guilty of a disciplinary offence, the Board will take a decision on disciplinary action, which will be a warning or suspension.

Grade

Excellent, Very good, Good, Satisfactory, Sufficient, Insufficient, complementary work possible, Insufficient