Print Course syllabus
Course syllabus - Trendspotting
Scope
7.5 credits
Course code
INO101
Valid from
Autumn semester 2013
Education level
First cycle
Progressive Specialisation
G1N (First cycle, has only upper-secondary level entry requirements).
Main area(s)
Innovation Technology
School
School of Innovation, Design and Engineering
Ratified
2012-12-06
Status
This syllabus is not current and will not be given any more
Literature lists
Course literature is preliminary up to 8 weeks before course start. Course literature can be valid over several semesters.
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Other Materials
A list of recommended reading is presented at Blackboard
Akademin för innovation, design och teknik,
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Books
The future of innovation
Farnham : Ashgate Publishing Ltd, 2010
Everything We Know Is Wrong : The trendspotter's handbook.
Singapore : Marshall Cavendish, 2011. - 1 online resource (177 p.)
ISBN: 9789814382731 16.79 (NL) LIBRIS-ID: 13430172
Trendspanarens handbok
1. uppl. : Malmö : Liber, 2010 - 185 s.
ISBN: 978-91-47-09525-4 (inb.) LIBRIS-ID: 11935118
Microtrends : the small forces behind today's big changes
London : Allen Lane, c2007. - xxi, 425 p.
ISBN: 978-1-84614-062-4 LIBRIS-ID: 10703992
Den uppmärksamma organisationen : från business intelligence till intelligent business
Lund : Studentlitteratur, 2002 - 171 s.
ISBN: 91-44-01633-6 : 378:00 LIBRIS-ID: 8435222
Kommunikativt ledarskap : den nya tidens ledarskap i värdeskapande nätverk
1. uppl. : Stockholm : Norstedts akademiska förlag, 2009 - 224 s.
ISBN: 978-91-7227-618-5 LIBRIS-ID: 11202597
Ordning & oreda : omvärldsanalys för beslutsfattare
1. uppl. : Malmö : Liber ekonomi, 2004 - 285 s.
ISBN: 91-47-07362-4 (inb.) : SEK 455:00 LIBRIS-ID: 9357605
Blink : den intuitiva intelligensen
Stockholm : Prisma, 2006 - 230 s.
ISBN: 91-518-4663-2 (inb.) LIBRIS-ID: 10007482
Omvärldsanalys
1. uppl. : Malmö : Liber ekonomi, 2001 - 280 s., [8] pl.-s. (huvudsakligen i färg)
ISBN: 91-47-06254-1 (korr.) (inb.) LIBRIS-ID: 8354475
Future files : a brief history of the next 50 years
Rev. ed. : London : Nicholas Brealey, 2010. - xii, 324 p.
ISBN: 978-1-85788-534-7 (pbk.) LIBRIS-ID: 12066199
Other materials
Please note that you are to select a minimum of two titles from the publication list - these are suggestions only. Contact teacher.
Akademin för innovation, design och teknik,
Objectives
The course shall give the student basic knowledge and skills in the field of trend tracking as part of environmental analysis.
Learning outcomes
After completion of the course the student shall be able to:
- give an account of the theories and methods used in trend tracking and trend analysis
- act methodologically according to the 7-step-model or equivalent in a trend tracking process
- use a selection of web-based search and scanning tools
- give an account of trend spotting function in an organization
- apply source evaluation to gathered information
- take a nuanced reflective stance upon the trends of today and tomorrow in a wider environmental context
Course content
The students shall through theoretical studies, report writing and project work gain insight into the field of trend tracking, covering its dispositions, tools and techniques.
- Source evaluation with emphasis on web-based sources.
- Research basics (covering texts, digital media and real world research).
- The 7-step model for Business Intelligence and trend tracking
- Collection, sorting, compilation, analysis and presentation.
- Project work with group assigned environmental analysis, trend tracking and presentations.
Tuition
The tuition is carried out through lectures, individual and group assigned tasks, seminars and computer based exercises and one mayor presentation. Great emphasis is put on information handling and independent group learning.
Requirements
General entry requirements
Examination
Group assignment (GRU2), 3 credits, marks Pass (G) or Pass with distinction (VG)
Exercise (INL2), individual assignment, 0,5 credits, marks Pass (G)
Exercise (INL3), individual assignment, 0,5 credits, marks Pass (G)
Exercise (INL4), individual assignment, 0,5 credits, marks Pass (G)
Exercise (INL5), individual assignment, 0.5 credits, marks Pass (G)
Exercise (INL6), individual assignment, 2 credits, marks Pass (G) or Pass with distinction (VG)
Seminar (SEM1), 0,5 credits, marks Pass (G)
A student who has a certificate from MDU regarding a disability has the opportunity to submit a request for supportive measures during written examinations or other forms of examination, in accordance with the Rules and Regulations for Examinations at First-cycle and Second-cycle Level at Mälardalen University (2020/1655). It is the examiner who takes decisions on any supportive measures, based on what kind of certificate is issued, and in that case which measures are to be applied.
Suspicions of attempting to deceive in examinations (cheating) are reported to the Vice-Chancellor, in accordance with the Higher Education Ordinance, and are examined by the University’s Disciplinary Board. If the Disciplinary Board considers the student to be guilty of a disciplinary offence, the Board will take a decision on disciplinary action, which will be a warning or suspension.
Grade
Pass with distinction, Pass, Fail