Course syllabus - Marketing
Scope
15 credits
Course code
EFO213
Valid from
Autumn semester 2013
Education level
Second cycle
Progressive Specialisation
A1N (Second cycle, has only first-cycle course/s as entry requirements).
Main area(s)
Business Administration
School
School of Business, Society and Engineering
Ratified
2013-02-01
Status
This syllabus is not current and will not be given any more
Literature lists
Course literature is preliminary up to 8 weeks before course start. Course literature can be valid over several semesters.
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Books
Marketing theory : evolution and evaluation
New York : Wiley, cop. 1988 - xi, 231 s.
ISBN: 0-471-63527-8 LIBRIS-ID: 4978636
Other materials
Kursen innehåller även vetenskapliga artiklar som du kan skriva ut från Mälardalens Högskolas vetenskapliga databaser (dessa visas i Blackboard)
Akademin för ekonomi, samhälle och teknik,
Specific requirements
Business Administration 90 credits with gradual progression. At least 75 credits must be completed by course start. At least 30 credits must be on level G1N, including at least 5 credits of management accounting, 30 credits on level G1F and at least 15 credits on level G2F. In addition Swedish course B/course 2 and English course A/course 5 are required. For courses given entirely in English exemption is made from the requirement of Swedish course B/course 2.
Examination
Exercise (GRU1), 6.5 credits, marks Pass (G) or Pass with distinction (VG)
Seminars (SEM2), 2 credits, marks Pass (G)
Examination (TEN2), 6.5 credits, marks Pass (G) or Pass with distinction (VG)
A student who has a certificate from MDU regarding a disability has the opportunity to submit a request for supportive measures during written examinations or other forms of examination, in accordance with the Rules and Regulations for Examinations at First-cycle and Second-cycle Level at Mälardalen University (2020/1655). It is the examiner who takes decisions on any supportive measures, based on what kind of certificate is issued, and in that case which measures are to be applied.
Suspicions of attempting to deceive in examinations (cheating) are reported to the Vice-Chancellor, in accordance with the Higher Education Ordinance, and are examined by the University’s Disciplinary Board. If the Disciplinary Board considers the student to be guilty of a disciplinary offence, the Board will take a decision on disciplinary action, which will be a warning or suspension.
Grade
Pass with distinction, Pass, Fail